Wednesday, February 18, 2009

The Million Dollar Homepage

The Million Dollar Homepage ( ) How many people smacked themselves on the head for not thinking of this? About a million? Alex Tew made an initial investment of £50 on the domain name and a basic web-hosting package. Then, he proceeded to sell a pixel on his page for one dollar. The rest is history. He reached his goal of earning one million dollars and then some. Now, he’s selling 1000 limited edition poster prints (signed by Alex himself!) and offering an opportunity to “own a print of Internet history.”

The then 21-year-old student from Wiltshire, England to help raise money for his university education. Launched on 26 August 2005, the website is said to have generated a gross income of $1,037,100. The site's Alexa ranking as of 4 February 2009 is 46,523, having peaked at around 127.

The home page of the site consists of one million pixels in a 1000×1000 pixel grid, on which image-based links were sold for $1 per pixel, in minimum 10×10 blocks. The purchasers of these pixel blocks provided tiny images to be displayed on them, a Uniform Resource Locator (URL) to which they were linked, and a slogan displayed when hovering the cursor over the link. The aim of the site was to sell all of the pixels in the image, thus generating one million dollars of income for the creator.

On 1 January 2006, the final 1,000 pixels left were put up for auction on eBay. The auction closed on 11 January with a winning bid of $38,100.00, bringing the final tally to $1,037,100 in gross income.

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